OPS 2021 adds second CEA education session

The flourishing development of Controlled Environment Agriculture (CEA) and how retailers and consumers view this emerging segment of fresh produce production, will be the topic of an educational session at Organic Produce Summit 2021 BB #:348436.

The Growth of CEA—What’s Real and What’s Hype from a Retail and Consumer Perspective will feature leadership from a pair of recognized retailers and one of the fresh produce industry’s most progressive grower/shippers, offering their insight on how indoor-grown fresh produce items come to market, pricing and marketing challenges, and how consumers are reacting to them.

Among the topics to be discussed in the session are the impact of indoor-grown products on the supply chain, the messaging and labeling of these various items, and the ramifications of what Controlled Environment Agriculture (CEA) production means for the organic fresh produce industry.

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