The Pros and Cons of Virtual Events

Even though many parts of the U.S. are loosening mask restrictions, many trade shows are still being held as virtual events. California is set to lift most of its COVID-era rules on June 15, but the annual E3 Expo, which usually gathers the video game industry every June in Los Angeles, is nevertheless being held this week as an online virtual event only.

Virtual events, for now, remain the primary way that the consumer electronics and appliance industries gather to find out about new trends, see new products, meet people, and hear panelists and keynote speakers.

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